Marketing Training
Content Marketing Strategy
Many companies are doing content marketing, but few are having massive success. In most cases, there is a strategic shortfall within the organization, and it leads to little to no growth in traffic, leads, and sales. As one of the premier content strategists in the world for businesses and brands alike, Marcus will come into your organization and in one day, help your team create a complete content marketing strategy from text to video. If you’re looking to eliminate the learning curve, or find you’re needing a major jumpstart with your company’s content strategy, this is the workshop for you.
Content (Inbound) Marketing Buy-in And Alignment Workshop
When organizations are siloed and struggling to get buy-in across departments, they call Marcus. Known for his incredible ability to get sales, marketing, and leadership teams on the same page, Marcus will ensure that everyone in your organization not only understands the what, how and why of content and digital, but also has an active role in making it great. Depending on your needs, this workshop will lead to a galvanized vision on everything from content strategy to video marketing to sales enablement initiatives.
“During the entire session, I felt as though Marcus was sitting across the table from me – relating to everything I deal with on a daily basis.”
Jennifer Smith, Saint-Gobain Abrasives
“Hiring and working with Marcus Sheridan has been one of the best business decisions I have made since owning my company.”
Ron Novak, Executive Vice President, Segue Technologies, Inc.
Speaking and Communication Training
Communication And Presentation Skills For Sales Teams
As most organizations are well aware, the art of advanced communication and presentation skills are absolutely fundamental to one’s success in today’s fast-paced and ultra-competitive sales environment. It is for this reason Marcus offers a very unique workshop and training program to help all sales members within your organization reach their optimal level of success. Instead of focusing on old-school closing techniques and practices, Sheridan goes deeper with attendees, putting special attention to helping them master deeper conversions with prospects and customers. Specifically, in this workshop attendees will: Learn how to handle any unique scenario that may arise in a sales situation, without getting flustered or thrown off track. Understand the art of using deeper questions and frank conversations to help prospects make buying decisions faster in a sales meeting. Discover the secrets to making your sales demos clear, unforgettable, and impactful to prospects and clients.
Communication And Presentation Skills For Executives And Leaders
In order to lead, one must also know how to communicate so as to motivate, move and inspire. If you’ve seen Marcus speak to an audience before, you know exactly what this looks like. It’s also for this reason that over the past few years, more and more speakers and leaders have sought out Marcus’ help to improve their communication skills after watching him move a room and motivate an audience. So whether you’re preparing a once-a-year keynote to your organization or need to design a world-class presentation for a big industry conference, Marcus offers everything from one-day to long-term training programs to help leaders communicate with more impact, ease, and efficacy.
“Marcus took high tech principles and humble, but confident face to face communication, and slammed them head on right in front of us.”
Abraham Taylor, Vice President of Sales, EAC Product Development Solutions
“He spoke to the agents in their own language and held them accountable for the things they’re not doing that they should, but did it with humor and compassion so it didn’t come across as judgmental.”
Becky Taylor, Ohio Insurance Agents IACON 2017
