Image
Welcome to the

Learning Center

Veteran marketers and event planners have quickly caught on to the impact Marcus has on audiences. His high-energy style and interactive presentation approach have earned high marks from both event attendees and event planners.
Explore Learning Center
View All Content Types
Image
Educational

NOT Using AI Is Costing This Business Owner $5,000 a Month

A few days ago at an event, the CEO of a remodeling company told me he was spending $5,000 a month on Google Ads and getting almost NO leads. I...
Read More
Image
Educational

Yes, You Can Increase Your AI Search Visibility Quickly: Here’s Exactly How

If you boil it all down, these business owners and leaders are constantly thinking about two things: As I travel around to different events in various industries this year, the...
Read More
Image
Marcus on Stage

IMPACT Live 2025 – How to Build the Trust Signals AI Looks For

Why the right trust signals make AI and buyers, choose you first by giving them instant clarity and confidence in your content....
Read More
Image
Marcus on Stage

MRAA 2025 Keynote – How Today’s Buyer Really Wants to Buy (Self-Service Tools)

Marcus reveals why modern buyers prefer a seller-free experience—and how self-service tools like assessments, selectors, pricing estimators, configurators, and scheduling transform trust and dramatically increase lead flow. When you let...
Read More
Image
Marcus on Stage

Entrepreneur Circle 2025 Full Keynote – How to Get Recommended by AI and Your Customers

In today’s noisy, competitive world, entrepreneurs don’t win because they shout the loudest — they win because they become the most trusted voice in their market. In this high-impact Entrepreneur...
Read More
Image
Marcus on Stage

Certified Contractors Network 2025 Full Keynote – Endless Customers Full

The buyer’s journey has changed, 80% is completed before they even contact you. Marketing is the new sales! Learn the system and five game-changing habits you need to build the most...
Read More
Image
Marcus on Stage

IMPACT Live 2019: They Ask You Answer Principles 1-3

Marcus presents principles 1-3 of They Ask You Answer at IMPACT Live 2019. ...
Read More
Image
Marcus on Stage

IMPACT Live 2019: They Ask You Answer Principles 4-7

Marcus presents principles 4-7 of They Ask You Answer at IMPACT Live 2019....
Read More
Image
Marcus on Stage

Marine Leadership Alliance 2018

Marcus presents the evolution of the “digital consumer” and what companies must do to align themselves with this shift in buyer patterns and take advantage of the digital age....
Read More
Image
Marcus on Stage

IIANC 2018

Marcus brings clarity around how buyers have changed during the evolution of the “digital consumer” and what companies must do to align themselves with this shift in buyer patterns and...
Read More
Image
Marcus on Stage

Negative Questions

Being open and transparent with your customers – addressing all questions, even the negative ones, is critical, and will allow you to gain their trust....
Read More
Image
Marcus on Stage

Namm Show 2018 – The Digital Consumer

Watch Marcus discuss how buying has changed and how businesses must adapt to today’s digital consumer....
Read More